Monday, February 4, 2008
Microsoft News - Google reacts to Microsoft's offer for Yahoo!
Microsoft's Inner Thoughts on Online Advertising
New York Times - United States
Have you been wondering what had been going through the heads of Microsoft executives as they prepared to make the bid for Yahoo? http://bits.blogs.nytimes.com/2008/02/03/microsofts-inner-thoughts-on-online-advertising/?hp
Google implies Microsoft/Yahoo hookup will ruin the Internet
Ars Technica - Boston,MA,USA
For the next several weeks we're sure to hear plenty about Microsoft's attempt to buy Yahoo ... http://arstechnica.com/news.ars/post/20080203-google-implies-microsoftyahoo-hookup-will-ruin-the-internet.html
Microsoft + Yahoo! vs. Google: E-mail competition getting jiggy
BloggingStocks - USA
Lot's of ink has been spilled on these pages about Microsoft's (NASDAQ: MSFT) bid for Yahoo! (NASDAQ: YHOO) and what this might mean for Google (NASDAQ: ... http://www.bloggingstocks.com/2008/02/03/microsoft-yahoo-vs-google-e-mail-competition-getting-jiggy/
Changes if Microsoft lands Yahoo
The Australian - Sydney,Australia
AUSTRALIA's booming $1 billion online advertising market will be radically reshaped if Microsoft's $49.5 billion hostile bid for online media group Yahoo ... http://www.theaustralian.news.com.au/story/0,25197,23154001-643,00.html
Yahoo bid 'should get approval'
BBC News - UK
With US politicians due to meet later this week to discuss Microsoft's offer for Yahoo, analysts ultimately expect any deal to secure regulatory approval ... http://news.bbc.co.uk/1/hi/business/7224890.stm
Microsoft bids for Yahoo
Globes - Rishon Le-Zion,Israel
Microsoft's (Nasdaq: MSFT) bid for Yahoo!(Nasdaq: YHOO) may cause ripple effects in the Israeli technology sector as well. Microsoft's bid for Yahoo! was in ... http://www.globes.co.il/serveen/globes/docview.asp?did=1000305071&fid=942
Gates v Google: Microsoft's search for a future on the net
Guardian Unlimited - UK
But days before news of Microsoft's $44.6bn bid for Yahoo became public, there were few signs that Bill Gates was about to unveil an acquisition that would ... http://www.guardian.co.uk/technology/2008/feb/03/billgates.google?gusrc=rss&feed=media
Merged Yahoo-Microsoft would have much overlap
San Francisco Chronicle - CA, USA
Change is inevitable for Internet users if Microsoft's audacious $44.6 billion takeover bid for Yahoo Inc., made public Friday, is accepted ... http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2008/02/03/MNBUUR938.DTL
US stocks cap strong week with Microsoft bid for Yahoo
Jerusalem Post - Israel
Wall Street was pleased by Microsoft's $44.6 billion bid for Yahoo. T The US Labor Department's worrisome employment report for January said the economy ...
http://www.jpost.com/servlet/Satellite?cid=1201867284071&pagename=JPost%2FJPArticle%2FShowFull
Yahoo to take time evaluating Microsoft offer
NDTV.com - New Delhi,India
Yahoo Inc says it's "going to take time" to thoroughly evaluate Microsoft Corp's unsolicited $45 billion offer keeping in mind its strategic options ... http://www.ndtvprofit.com/2008/02/03123722/Yahoo-to-take-time-evaluating.html
Parsing Microsoft, the New Champion of Choice
Microsoft: "We have great respect for Yahoo!, and together we can offer an increasingly exciting set of solutions for consumers, publishers and advertisers while becoming better positioned to compete in the online services market," said ... http://feeds.portfolio.com/~r/portfolio/allportfolio/~3/228577316/parsing-microsoft-the-new-champion-of-choice
Google reacts to Microsoft's move to acquire Yahoo, then Microsoft ...
We all heard of Microsoft's move to acquire Yahoo! for $31 per share. Up until now, Yahoo! has not really responded but today Google posted a blog post "out of the blue" by David Drummond, Senior Vice President, Corporate Development ...
http://blog.sixsigns.com/2008/02/04/google-reacts-to-microsofts-move-to-acquire-yahoo-then-microsoft-responds/
SixSigns Blog - http://blog.sixsigns.com
Pot, kettle, black: Google fires back at Microsoft
Microsoft's hostile bid for Yahoo! raises troubling questions. This is about more than simply a financial transaction, one company taking
over another. It's about preserving the underlying principles of the Internet: openness and ... http://www.accmanpro.com/2008/02/04/pot-kettle-black-google-fires-back-at-microsoft/
AccMan Pro - http://www.accmanpro.com
Will Microsoft save Silicon Valley from Google?
There was talk of monopoly in Silicon Valley Friday morning as news of Microsoft's $45 billion offer for Yahoo spread at Internet speed via
e-mail, instant message and mobile phone. But the huge irony is Microsoft's bid for Yahoo is ... http://methainternet.wordpress.com/2008/02/03/will-microsoft-save-silicon-valley-from-google/
New York Times - United States
Have you been wondering what had been going through the heads of Microsoft executives as they prepared to make the bid for Yahoo? http://bits.blogs.nytimes.com/2008/02/03/microsofts-inner-thoughts-on-online-advertising/?hp
Google implies Microsoft/Yahoo hookup will ruin the Internet
Ars Technica - Boston,MA,USA
For the next several weeks we're sure to hear plenty about Microsoft's attempt to buy Yahoo ... http://arstechnica.com/news.ars/post/20080203-google-implies-microsoftyahoo-hookup-will-ruin-the-internet.html
Microsoft + Yahoo! vs. Google: E-mail competition getting jiggy
BloggingStocks - USA
Lot's of ink has been spilled on these pages about Microsoft's (NASDAQ: MSFT) bid for Yahoo! (NASDAQ: YHOO) and what this might mean for Google (NASDAQ: ... http://www.bloggingstocks.com/2008/02/03/microsoft-yahoo-vs-google-e-mail-competition-getting-jiggy/
Changes if Microsoft lands Yahoo
The Australian - Sydney,Australia
AUSTRALIA's booming $1 billion online advertising market will be radically reshaped if Microsoft's $49.5 billion hostile bid for online media group Yahoo ... http://www.theaustralian.news.com.au/story/0,25197,23154001-643,00.html
Yahoo bid 'should get approval'
BBC News - UK
With US politicians due to meet later this week to discuss Microsoft's offer for Yahoo, analysts ultimately expect any deal to secure regulatory approval ... http://news.bbc.co.uk/1/hi/business/7224890.stm
Microsoft bids for Yahoo
Globes - Rishon Le-Zion,Israel
Microsoft's (Nasdaq: MSFT) bid for Yahoo!(Nasdaq: YHOO) may cause ripple effects in the Israeli technology sector as well. Microsoft's bid for Yahoo! was in ... http://www.globes.co.il/serveen/globes/docview.asp?did=1000305071&fid=942
Gates v Google: Microsoft's search for a future on the net
Guardian Unlimited - UK
But days before news of Microsoft's $44.6bn bid for Yahoo became public, there were few signs that Bill Gates was about to unveil an acquisition that would ... http://www.guardian.co.uk/technology/2008/feb/03/billgates.google?gusrc=rss&feed=media
Merged Yahoo-Microsoft would have much overlap
San Francisco Chronicle - CA, USA
Change is inevitable for Internet users if Microsoft's audacious $44.6 billion takeover bid for Yahoo Inc., made public Friday, is accepted ... http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2008/02/03/MNBUUR938.DTL
US stocks cap strong week with Microsoft bid for Yahoo
Jerusalem Post - Israel
Wall Street was pleased by Microsoft's $44.6 billion bid for Yahoo. T The US Labor Department's worrisome employment report for January said the economy ...
http://www.jpost.com/servlet/Satellite?cid=1201867284071&pagename=JPost%2FJPArticle%2FShowFull
Yahoo to take time evaluating Microsoft offer
NDTV.com - New Delhi,India
Yahoo Inc says it's "going to take time" to thoroughly evaluate Microsoft Corp's unsolicited $45 billion offer keeping in mind its strategic options ... http://www.ndtvprofit.com/2008/02/03123722/Yahoo-to-take-time-evaluating.html
Parsing Microsoft, the New Champion of Choice
Microsoft: "We have great respect for Yahoo!, and together we can offer an increasingly exciting set of solutions for consumers, publishers and advertisers while becoming better positioned to compete in the online services market," said ... http://feeds.portfolio.com/~r/portfolio/allportfolio/~3/228577316/parsing-microsoft-the-new-champion-of-choice
Google reacts to Microsoft's move to acquire Yahoo, then Microsoft ...
We all heard of Microsoft's move to acquire Yahoo! for $31 per share. Up until now, Yahoo! has not really responded but today Google posted a blog post "out of the blue" by David Drummond, Senior Vice President, Corporate Development ...
http://blog.sixsigns.com/2008/02/04/google-reacts-to-microsofts-move-to-acquire-yahoo-then-microsoft-responds/
SixSigns Blog - http://blog.sixsigns.com
Pot, kettle, black: Google fires back at Microsoft
Microsoft's hostile bid for Yahoo! raises troubling questions. This is about more than simply a financial transaction, one company taking
over another. It's about preserving the underlying principles of the Internet: openness and ... http://www.accmanpro.com/2008/02/04/pot-kettle-black-google-fires-back-at-microsoft/
AccMan Pro - http://www.accmanpro.com
Will Microsoft save Silicon Valley from Google?
There was talk of monopoly in Silicon Valley Friday morning as news of Microsoft's $45 billion offer for Yahoo spread at Internet speed via
e-mail, instant message and mobile phone. But the huge irony is Microsoft's bid for Yahoo is ... http://methainternet.wordpress.com/2008/02/03/will-microsoft-save-silicon-valley-from-google/
Labels: advertising, google, microsoft, yahoo
Wednesday, November 21, 2007
Free eBook - Using Chitika with Google
Last week the Chitika Blog hosted an mini tutorials series in which 5 blog experts showed their Chitika & Google Adsense ads placement tips. Chitika put these together as a free ebook:
Who wrote the book?
Tomaz Mencinger of FreedomIdeas
Tim Flight of GPSReview
Rich Owings of GPSTracklog
Enrique Flouret of The Photoshop Roadmap
Jay Brewer of BlogPire Productions
Who wrote the book?
Tomaz Mencinger of FreedomIdeas
Tim Flight of GPSReview
Rich Owings of GPSTracklog
Enrique Flouret of The Photoshop Roadmap
Jay Brewer of BlogPire Productions
Labels: advertising, book, free
Tuesday, November 28, 2006
Yahoo: More on the Newspaper deal
Here is a little more detail on Yahoo!'s newspaper deal announced here, which is an ad revenue-sharing deal.
- the first step of the deal will bring together Yahoo's HotJobs and each newspaper individual classified section! A regular listing will be shown on Yahoo and/or the other and will allow users/people access to both of them.
- also, Yahoo will eventually begin populating the newspaper's websites with things like maps and local event listings.
- in time Yahoo will be providing search advertising on the paper's sites as well as republishing some content from the papers.
Some news industry analysts are worried that deals like this mean the newspaper industry is taking their eyes off of their core business and potential deals that could help the industry. But I think this a good business for both parts.
- the first step of the deal will bring together Yahoo's HotJobs and each newspaper individual classified section! A regular listing will be shown on Yahoo and/or the other and will allow users/people access to both of them.
- also, Yahoo will eventually begin populating the newspaper's websites with things like maps and local event listings.
- in time Yahoo will be providing search advertising on the paper's sites as well as republishing some content from the papers.
Some news industry analysts are worried that deals like this mean the newspaper industry is taking their eyes off of their core business and potential deals that could help the industry. But I think this a good business for both parts.
Labels: advertising, yahoo
Monday, November 27, 2006
Google: Yahoo! vs Google on newspaper advertising
Yahoo! signed a deal with seven publishing companies that will allow more than 150 newspapers to sell advertising on its online classified service. The partnership will launch with jobs advertising on Yahoo's HotJobs site.
Involved in the deal with Yahoo! are newspaper giants Belo, Cox Newspapers, Hearst Newspapers, Journal Register, Lee Enterprises, MediaNews Group and E.W. Scripps.
The newspapers included in this news-media publishing consortium reach 38 US states. Here are the most important: The Denver Post, the San Francisco Chronicle, The Dallas Morning News, The Atlanta Journal-Constitution, the Houston Chronicle, the Rocky Mountain News, the St. Louis Post-Dispatch, and the San Jose Mercury News.
Involved in the deal with Yahoo! are newspaper giants Belo, Cox Newspapers, Hearst Newspapers, Journal Register, Lee Enterprises, MediaNews Group and E.W. Scripps.
The newspapers included in this news-media publishing consortium reach 38 US states. Here are the most important: The Denver Post, the San Francisco Chronicle, The Dallas Morning News, The Atlanta Journal-Constitution, the Houston Chronicle, the Rocky Mountain News, the St. Louis Post-Dispatch, and the San Jose Mercury News.
The local online advertising opportunity is significant. The U.S. online advertising segment is predicted to grow from an estimated US$3.4 billion in 2006 to an estimated $12.4 billion by 2010, according to Bank of America.
Also to be considered is that 35 percent of all online searches are local, according to the Kelsey Group, with volume expected to increase from 20 billion searches in the 2007, to more than 30 billion searches by 2009.
But, Google already has a share on this newspapers ads business. Google signed a deal with 50 top newspapers to sell print ads through its website.
"This is a transformational deal for the newspaper industry," said William Dean Singleton, CEO of MediaNews Group. "This relationship will significantly extend our local assets to a much wider audience, and gives us the technology required to fulfill the growing demands of advertisers and consumers," he added.
"This is the wave of the future. Everyone is recognizing that no one has all the pieces of the puzzle. The combination of online and offline is much more compelling than an online only or offline only proposition, especially with geo-targeted or local advertising" Sterling concluded.
Labels: advertising, google, yahoo
Tuesday, November 21, 2006
Yahoo: New feature on Yahoo! Publisher Network
Yahoo Publisher Network has launched a new feature that alerts publishers to any compliancy issues within their account. These alerts would show up on the homepage of a publisher's YPN account, so that publishers don't need to worry about not seeing them.
Here is more detail on what you can see in your account, and how you resolve each of the issues:
Here is more detail on what you can see in your account, and how you resolve each of the issues:
Flagged: An issue that violates our terms of service has been identified on your web page. It is recommended that you address the issue to avoid future issues;
Warned: An issue has been identified with your web page. Action Required: You have three business days to fix or address the issue before your web page is upgraded to suspended status;
Suspended: The Yahoo! Publisher Network has stopped serving Content Match ads to your web page based on continued violations of our terms of service. Action Required: Fix or address the problem, then submit a request for reinstatement;
Submitted: You have submitted a request for reinstatement and are awaiting a response. The Yahoo! Publisher Network will respond with a decision within seven business days;
Accepted: The Yahoo! Publisher Network has reviewed your resubmitted web page and determined that it is now in compliance with our terms of service. Content Match ads will appear on your web page immediately upon reacceptance;
Action Required: Your web page has been "Warned" or "Suspended." You must fix or address the issue to be in compliance with our terms of service;
Blocked: Based on continued violations to our terms of service, the Yahoo! Publisher Network has opted to permanently block your web page from the Content Match program.
Labels: advertising, yahoo
Sunday, December 11, 2005
Google: Improved optimization tips for Google AdSense
Check out the new improved Google AdSense Tips page.
It still offers many classic tips you may be familiar with, but also new tips and the page now is better organized, with more visual examples of optimization tips in action.
You can learn here how to test the succes of your pages with channels, where to place Google ads, which ad format you should use, what color palettes are the most successful, how to maximize your ad space with multiple ad units and the most important tips is how can you get your site better indexed by Google's search results ... read more here.
Update (22 nov 2006): These tips are improved the same time new features are added to Google AdSense, so if you use it then you should check this page from time to time. Forget about spending money on those "make money now books", and follow these tips because these are the best and free!
It still offers many classic tips you may be familiar with, but also new tips and the page now is better organized, with more visual examples of optimization tips in action.
You can learn here how to test the succes of your pages with channels, where to place Google ads, which ad format you should use, what color palettes are the most successful, how to maximize your ad space with multiple ad units and the most important tips is how can you get your site better indexed by Google's search results ... read more here.
Update (22 nov 2006): These tips are improved the same time new features are added to Google AdSense, so if you use it then you should check this page from time to time. Forget about spending money on those "make money now books", and follow these tips because these are the best and free!
Labels: advertising, free, google
Thursday, December 8, 2005
Yahoo: Another 1000 beta testers accounts for Yahoo! Publisher Network
Yahoo! Publisher Network has opened another 1000 beta testers account to their system, but the bad news is that they are still adding only US publishers.
I will try to find out more about the way YPN works, because when it come out of the beta, we'll have to be prepared ;).
I will try to find out more about the way YPN works, because when it come out of the beta, we'll have to be prepared ;).
Labels: advertising, short-news, yahoo
Wednesday, December 7, 2005
Wegose: Ads explanations
WeGoSe.info is supported by Google Ads. I hope that Google's advertisements technology and ability to provide relevant ads will enhance your browsing experience.
If the ads are not useful or not relevant, please let us know!
If the ads are not useful or not relevant, please let us know!
Labels: advertising, wegose
Tuesday, December 6, 2005
Google: Four new Firefox referral buttons in two colors ...
Google AdSense released four new Firefox buttons in two new background colors for their referral buttons: blue and yellow/orange. Here's how they look:
As you can see I already changed the firefox button on this page to one of the new ones. The next step for Google AdSense is to release some new Google referral buttons in new color combinations.
Update (21 Nov 2006): Since we made this post Google have been made available more than 60 buttons and text links for Firefox and all other products that you can promote with AdSense like Google AdWords, Google AdSense, Google Picasa, Google Pack!
As you can see I already changed the firefox button on this page to one of the new ones. The next step for Google AdSense is to release some new Google referral buttons in new color combinations.
Update (21 Nov 2006): Since we made this post Google have been made available more than 60 buttons and text links for Firefox and all other products that you can promote with AdSense like Google AdWords, Google AdSense, Google Picasa, Google Pack!
Labels: advertising, firefox, google
Thursday, December 1, 2005
Web: Million Dollar Homepage?
Check it out: http://www.milliondollarhomepage.com/ and own a piece of internet history!
This guy sell pixels, that's right pixels. And he already sold about 700.000 of those tiny things ... now do the math :)) can you believe it?
It's quite interesting that some people still have brilliant ideas ... I wish I had one ...
This guy sell pixels, that's right pixels. And he already sold about 700.000 of those tiny things ... now do the math :)) can you believe it?
It's quite interesting that some people still have brilliant ideas ... I wish I had one ...
Labels: advertising, web
Wednesday, November 30, 2005
Google: Onsite Advertiser Sign-up for Google AdSense
Now you can gain new advertisers directly from your webpages with a new cool feature of Google AdSense program.
The content of your site can be now very valuable because with the help of this service advertisers will be able to bid for placement ads on your site right from your web pages. With Onsite Advertiser Sign-up your AdSense ad units will display an 'Advertise on this site' link that takes interested advertisers to a page where they can see details about your site and the Google AdWords program. Now, the Advertisers who sign up for AdWords through this landing page will create an ad automatically targeted directly to your site.
That's why if you have valuable content on your pages might result in more advertisers competing to display ads on your site, and of course that means more revenue for you.
Google says that this new service will be available in about two week, but until it becomes active, they recommend you to customize the page advertisers will see when they click your 'Advertise on this site' link by:
choosing the logo;
writing a site description;
creating a color scheme for your page.
For the people that has more then one sites you have to keep in mind that advertisers will access the same landing page from 'Advertise on this site' links on all of your sites, so you should customize the page to apply to all of your sites.
If you'd prefer not to participate in Onsite Advertiser Sign-up, you can opt out before it starts by visiting the My Account tab.
I'll share my opinions about this service as it matures.
The content of your site can be now very valuable because with the help of this service advertisers will be able to bid for placement ads on your site right from your web pages. With Onsite Advertiser Sign-up your AdSense ad units will display an 'Advertise on this site' link that takes interested advertisers to a page where they can see details about your site and the Google AdWords program. Now, the Advertisers who sign up for AdWords through this landing page will create an ad automatically targeted directly to your site.
That's why if you have valuable content on your pages might result in more advertisers competing to display ads on your site, and of course that means more revenue for you.
Google says that this new service will be available in about two week, but until it becomes active, they recommend you to customize the page advertisers will see when they click your 'Advertise on this site' link by:
For the people that has more then one sites you have to keep in mind that advertisers will access the same landing page from 'Advertise on this site' links on all of your sites, so you should customize the page to apply to all of your sites.
If you'd prefer not to participate in Onsite Advertiser Sign-up, you can opt out before it starts by visiting the My Account tab.
I'll share my opinions about this service as it matures.
Labels: advertising, google
Google: Firefox refferals is available internationally
On November 7, 2005 Google introduced ad-services referral program. This service rewards AdSense participants that refer other Web publishers or bloggers to the program or to Mozilla Firefox with Google Toolbar. Until today the Firefox refer was available only for a few countries, but now it's available for all Google AdSense publishers.
Read more about the Google AdSense Referral Service.
Read more about the Google AdSense Referral Service.
Labels: advertising, firefox, google
